KFC Suppertime Stories
The iconic KFC bucket is the brand’s flagship product and sharing has always been at the heart of its reason for being. With this in mind, we were looking for an innovative idea that could help families connect with each other, and our food, in a new and meaningful way.
We took the bucket and turned it into ‘suppertime theatre’ by linking limited edition packaging with very simple mobile technology.
Smarties Gold - Global Innovation
OneShow - Innovation in Branded Entertainment
D&AD Pencil - Experiential/Community Experience